The FC Barcelona and Etnia capsule collection being presented on Wednesday comprises seven designs that commemorate both brands’ origins, taking inspiration from the Catalan club’s historic moments
Barça and Etnia Barcelona present a unique collection of luxurious and bespoke sunglasses, which are both inspired by the city of Barcelona and a tribute to the brands’ roots. Presented on Wednesday, the new and exclusive capsule collection of seven different models celebrate their origins, with the designs acknowledging the Catalan club’s heritage and the Mediterranean spirit of an innovative and visionary city with an international outlook. With the launch of this capsule collection, Barça is clearly committing to reach out to new target audiences with links to the world of art and culture.
As FC Barcelona is a reference for many artists, and Etnia Barcelona has links to art while remaining true to their DNA, both brands have come together in a contemporary collection. The Dutch painter, Pascal Möhlmann, known for paying homage to the Flemish painter, Van Dyck, and Virgil Abloh, a US fashion designer, also collaborated. Defined as “new beauty” with a ‘punk’ attitude, their style is reflected in the campaign’s imagery and the glasses’ packaging, representing the feeling and strength generated by the connection between the Club and its fans around the world.
The collection comprises seven pairs of sunglasses, each with a design containing characteristic elements from the Club and its history. This exclusive capsule collection has two drops that share the same identity and merge a vintage style with contemporary trends. The seven models derived from the collaboration are as follows:
- 1899 Gold. - Limited edition sunglasses with a deconstructed and recreated Barça crest in the form of an exclusive oversize frame made from top quality materials, like natural black acetate, HD polarized mineral lenses, and finishes in 24 karat gold. Only 1899 units of this unique piece will be available, a number that gives the sunglasses their name, while also referring to the year the Club was founded.
- The Colors of our History. – An exclusive collection that celebrates some moments from FC Barcelona’s history. London 1992, Paris 2006, Rome 2009, London 2011, Berlin 2015 and Gothenburg 2021 provide the names for the six sunglasses in this vintage style capsule collection, which commemorates moments from FC Barcelona’s history down the years and the cities in which the men’s and women’s football first teams won the Club’s six Champions League titles. The design is inspired by the colors of the jerseys worn by the Barça players during each of those six victories, and they are manufactured from top quality materials with HD polarized mineral lenses.
The Barça and Etnia Barcelona capsule collection is manufactured using high quality materials, such as Mazzucchelli acetate and Barberini color HD mineral lenses that give them a unique look in terms of color and quality, in line with the Barcelona brand’s regular range of sun wear collections.
The sunglasses come with an iconic recyclable vegan leather case - black with the Barça shield for the 1899 Gold model, and brown for The Colors of our History drop - complementing the capsule collection’s vintage style. The packaging includes the campaign’s image, created by Pascal Möhlmann, which is also in customized suede, and comes with a postcard containing the illustration and a limited edition card.